National Geographic Society

  • Provide ongoing strategic support, technical consultation, and development for websites, email and Raiser’s Edge.
  • Develop HTML emails to support organization fundraising initiatives.
  • Implemented custom donor tracking solution to support organization’s analytics strategy.
  • Provided consulting for and the development of new online Symposium event registration and email communications, to invite-only segments of constituents and using conditional content for messaging and events available.
  • Partnered with National Geographic IT teams globally for coordination of BBNC embeds into lightbox technology on newly designed website.
  • Developed modular custom Blackbaud NetCommunity (BBNC) donation form and e-Communication sign-up form to be embedded on main National Geographic Society website.
  • Created CSS to ensure displayed forms align with overarching National Geographic brand identity.
  • Applied custom Google Analytics tracking to enable National Geographic to track successful e-Communication subscriptions via the new form.